Apple bundles creator apps into Creator Studio Pro with on-device AI and OpenAI features

Apple is turning its creative software stack into a single subscription product, betting that AI features that speed up editing, search, and layout work will pull in semi-pro creators and small teams without positioning the tools as “replace the creator.”

Creator Studio Pro pricing, app bundle, and what’s new

Creator Studio Pro launches Wednesday at 12.99 dollars per month or 129 dollars per year. The bundle includes Final Cut Pro, Motion, and Compressor (video); Logic Pro and MainStage (music); Pixelmator Pro (plus a newly launched iPad version); and exclusive capabilities inside Keynote, Pages, Numbers, and Freeform.

For B2B marketers and e-commerce founders producing content in-house, the packaging matters as much as the features: Apple is moving from one-off purchases to a predictable OPEX line item, while still keeping the option to buy apps as stand-alone downloads via Apple’s support pages at support.apple.com.

On-device AI for search and third-party models for generation

On the product side, the most workflow-relevant upgrades land in video and content assembly. Final Cut Pro adds transcript search and visual search to find specific moments across long shoots, plus beat detection for cutting to music and an iPad Montage Maker for highlight reels. Logic Pro adds Chord ID for extracting chord data from audio and a new “Session Player” style synth performer built from recorded performances.

Pixelmator Pro extends its editing automation (upscaling, artifact removal, retouching) and adds a Warp tool and mockups for previewing designs on real-world products, which intersects with image AI use cases like product creative and apparel visualization.

Apple says some features run locally via Apple Intelligence (notably Final Cut’s search), while other generation tasks use third parties including OpenAI. Apple’s positioning: processing happens on-device or through a private relay, and user content is not used for training.

For teams comparing Adobe vs. Apple, the differentiators are the bundle price, Family Sharing for up to five people, and fast “find and assemble” features that reduce time-to-first-cut for social and launch content.