Amazon in talks to invest up to 50 billion dollars in OpenAI funding round
Amazon is reportedly negotiating to put at least 50 billion dollars into OpenAI as the company seeks up to 100 billion dollars in new capital.

Key Takeaways
- Amazon is reportedly negotiating to invest at least 50 billion dollars into OpenAI, with Andy Jassy leading talks, per the Wall Street Journal.
- OpenAI is said to be raising up to 100 billion dollars; the New York Times reports the round could imply an 830 billion dollar valuation.
- Reuters previously pegged OpenAI around a 500 billion dollar valuation after a share sale, underscoring how fast pricing is moving.
- The financing is expected to close by end of Q1, per Quartz, which could accelerate enterprise packaging and distribution changes quickly.
Amazon may be preparing one of the biggest strategic bets in AI, with reports indicating it is in discussions to invest at least 50 billion dollars into OpenAI as part of a massive new fundraising push.
Amazon’s potential 50 billion dollar OpenAI check reshapes the cloud and model landscape
The Wall Street Journal reports Amazon is negotiating an investment that could make it a cornerstone backer in OpenAI’s next round, with CEO Andy Jassy reportedly leading talks with OpenAI CEO Sam Altman (WSJ).
For B2B marketers and e-commerce operators, the immediate “so what” is leverage: whoever finances frontier models often gets earlier access, preferential pricing, or distribution advantages through cloud marketplaces and enterprise procurement channels. If Amazon becomes a major OpenAI funder, expect tighter alignment between OpenAI’s model roadmap and Amazon’s commercialization paths across AWS and business apps.
The move would also signal that hyperscalers are increasingly willing to pay for influence over LLM supply, not just rent GPU capacity.
OpenAI targets 100 billion dollars as valuation talk hits 830 billion dollars
OpenAI is reportedly seeking up to 100 billion dollars in fresh funding, which The New York Times says could push valuation discussions as high as 830 billion dollars (NYT). Reuters previously reported OpenAI had been valued around 500 billion dollars after a share sale (Reuters).
The same NYT report says OpenAI has also held talks with a mix of sovereign wealth funds and large tech players including Nvidia, Microsoft, and SoftBank. Separate coverage indicates the round is expected to close by the end of Q1 (Quartz).
A key wrinkle: Amazon is already deeply tied to Anthropic, an OpenAI competitor, as AWS is its primary cloud and training provider and Amazon has invested at least 8 billion dollars.
If these talks progress, marketers should watch for shifts in model availability, API pricing, and bundled go-to-market offers across cloud ecosystems as capital and compute consolidate around a few dominant vendors.
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